Marketing
Email personalization is often unnecessary and can actually be a turnoff for potential buyers. So why do people keep recommending it?
Ben Sack
Blog Article
| 5 min read
Marketing
Earned media & paid media are two very different things, but the terms often get used interchangeably. Get to know the important differentiators, use cases, and limitations of both before making an investment.
Paige Sander
Blog Article
| 7 min read
Marketing
Salted Stone built a custom, HubSpot-powered CRM system to enable onboarding for therapists, clients, and physicians in the Luna Physical Therapy network. The "mission-critical" platform has enabled their team to scale and expand while nurturing new leads and retaining users.
Sabrina Roussel
Case Study
| 2 min read