Insights from Salted Stone

Websites

Creating a Lightning-fast Modern Website with the Spirit of an Established Brand

Enterprise translation provider SimulTrans needed a website that was up to Google’s new standards but didn’t want to change what they loved about their existing brand.
Ben Sack
Case Study | 7 min read
HubSpot

Do You Really Need HubSpot Operations Hub?

Get our take on who really needs these new features, like two-way data syncing, programmable workflow automation, data quality automation, and datasets.
Michael Peach
Blog Article | 8 min read
HubSpot

5 Marketing Benefits of High-Quality CRM Data

Your CRM data quality may be the key to solving your marketing challenges. What is a data management strategy, and how can it impact your campaigns?
Pedro Loeza
Blog Article | 5 min read
Marketing Strategy

Pivoting Fast and Earning New Leads in a Complex, Niche Industry

A strategic program with Salted Stone helped N-SIDE reach new leads in the complex energy industry in Europe.
Sabrina Roussel
Case Study | 8 min read
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Branding

An Introduction to Emotional Marketing

Think that consumers are the only ones making buying decisions based on emotions? Think again.
Hannah Johnson
Blog Article | 3 min read
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Branding Business Strategy

Beyond Demographics: Building a Buyer Persona to Understand Your Customer

An often-overlooked key to marketing success is your buyer persona.
Tony Eades
Blog Article | 3 min read