Insights from Salted Stone's Digital Experts

Websites

Increasing Dwell Time & Building for Engagement

A few additional seconds of dwell time on your website can dramatically impact it's effectiveness and bolster your SERP rankings. Are you designing and creating content with engagement in mind?

Brandon Jones

Blog Article | 8 min read

Design

Unsplash & Salted Stone Present: Using Stock Photography to Enhance User Experience

Stock photography can impact a brand's aesthetic value, effect usability, and either destroy or improve User Experience on websites, marketing collateral, or branded materials. So, we teamed up with the experts at Unsplash, to help you make smarter stock selections and keep leads engaged.

Abby Thompson

Content Offer

Company & Culture

Big (like, really big) news from the Salted Stone team!

This year, Salted Stone turned 10 years old. We’re celebrating our birthday in a big, big way.

Abby Thompson

Blog Article | 4 min read

Video

The Art of the Explainer Video

Video marketing giant Wistia & digital agency Salted Stone tackle all things explainer video: from production (length, format, style, script writing, and audio) to placement, analysis, and marketing!

Abby Thompson

Content Offer

Websites

Increasing Dwell Time & Building for Engagement

A few additional seconds of dwell time on your website can dramatically impact it's effectiveness and bolster your SERP rankings. Are you designing and creating content with engagement in mind?

Brandon Jones

Blog Article | 8 min read

Websites

Airstreams, Space Races, & AI-Powered HR Tech: A Redesign with Mid-Century Flair

Salted Stone revamps the web presence of Plum.io, a game-changing HR platform.

Kevin Wheatcraft

Case Study | 7 min read

Websites

SEO Optimization & A Modern Rebrand: Increasing Conversions for an Industry Pioneer

Through a creative rebrand and SEO optimization efforts, the Silvertrac team has managed to maintain their stellar reputation in the security space and grow market reach.

Sabrina Roussel

Case Study | 6 min read

Websites

3 Marketing Best Practices to Ignore When Developing Your Website’s Navigation

When it comes to designing website navigation, popular conventions may not be best to follow. We break down three best practices and identify ways of properly structuring your nav.

Ben Sack

Blog Article | 9 min read

Websites

The Architecture of Effective Websites: The Homepage as a Transitional Space

Conceptualizing the homepage of your website as an 'entryway' from the internet to your domain requires an understanding of your buyer's expectations. Check out the Architecture of Effective Websites.