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Why a Marketo veteran now champions HubSpot
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HOSTED BY

Alden Dale

Director of Solutions
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Alden spent years architecting complex enterprise campaigns in Marketo. Now he helps teams from startups to the Fortune 500 align their revenue operations and move faster with HubSpot. 

  • Do you feel like there's a hidden limitation that's holding your marketing automations back?

  • What would an easier-to-use, more marketer-focused set of tools be worth to you in terms of time saves and outcomes achieved?

In this on-demand webinar session, Alden guides you in evaluating your marketing automation tech stack — focusing on campaigns, user experience, and reporting to determine if HubSpot is the right move for your goals.

How much time are you wasting with complex Smart Campaigns?
Join us to explore
1

How to evaluate whether your platform frustrations are structural or fixable

2

How workflow inefficiencies and data hygiene issues impact growth

3

The limitations of Marketo’s contact-centric structure

4

How HubSpot streamlines workflows and drives long-term impact

In this session, we dive into what happens when Marketo Smart Campaigns don’t work for your goals, and why a switch to HubSpot might be the right move.

You’ll leave with a clear understanding of the structural differences between the two platforms — and you’ll be fully prepared to dive into the specifics of HubSpot migration, which we’ll cover in our next session.
Ready to optimize your operations?

Already planning a move to HubSpot?

Technical
Considerations
for Moving from Marketo to HubSpot
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WEDNESDAY, JUNE 3, 2026 – 10 am pt

If you’re already confident that Marketo isn’t meeting your needs, join us for “Technical Considerations for Moving from Marketo to HubSpot” on Wednesday, June 3. 

We’ll dive into the specific mechanics of a successful migration and share strategies for avoiding common roadblocks.

Both sessions provide a complete picture of whether HubSpot is right for you and how to make the move seamlessly. 

Is “good enough” holding you back?
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Marketo’s automation capabilities were groundbreaking... 6+ years ago.
Outdated automation forces inefficient workarounds for basic tasks.
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HubSpot consistently redefines what’s possible with automation.
Dynamic triggers, advanced segmentation, and more evolve with your strategies.
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Marketo is a single-channel landscape.
The need to manage multiple external platforms creates data silos and limits cross-channel insights.
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HubSpot is designed for
multi-channel campaigns.
Unified tools enable seamless, data-driven
multi-channel campaigns.
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Marketo’s ABM capabilities
are unsophisticated.
Without support for multi-channel ABM strategies, you miss out on opportunities.
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HubSpot offers unmatched versatility for ABM.
You get stronger data relationships with clear, visual representations across accounts
and contacts.
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Marketo’s reporting can’t go beyond the basics.
Limited reporting means you’re reliant on disconnected tools for comprehensive analysis.
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HubSpot deliversactionable insights.
Integrated reporting provides instant,
actionable metrics for data-driven decisions.
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Watch the recording on demand
Now on demand
Reasons to believe in HubSpot, from 
a Marketo expert
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Join Alden Dale, Director of Solutions at Salted Stone, to learn how you can leverage the power of HubSpot to streamline your campaigns, unify your data, and drive sustainable growth.
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