Insights from Salted Stone

Marketing Strategy

The DIY Buyer Persona Worksheet

Your DIY Buyer Persona Worksheet comes with a ready-to-use template which will enable you to action in-depth audience research, understand customer needs & goals, craft targeted messaging & content as well as align your cross-functional teams to better serve your customers...
Tony Eades
Working Remotely, Team Collaboration

Working Better… From Home!

The way we work has shifted dramatically in the past few weeks. Businesses that have for years relied on working collaboratively in an office environment are being forced to move online with staff having to work from home; many of them for the first time.
Michael Peach
Team Collaboration

The War on Covid-19

Tony and Maria Eades’ family lived off a World War II ration book through COVID-19. Could you do it?
Maria Eades
Working Remotely, Team Collaboration

Managing Downtime During the COVID-19 Crisis

Over the course of the COVID-19 global pandemic, we’re likely to see it affect the economic effects on businesses both big and small. But whilst most businesses outside of essential services will no doubt go through some hard times, there are also numerous businesses that will continue to have their staff working, a vast majority choosing to do so from home.
Gavin Skeels
Working Remotely, Team Collaboration

Working Better… From Home!

The way we work has shifted dramatically in the past few weeks. Businesses that have for years relied on working collaboratively in an office environment are being forced to move online with staff having to work from home; many of them for the first time.
Michael Peach